Budget action cam with strong ratings and an all-time-low price

Yes — the AKASO EK7000 is worth buying if you want a low-cost action camera for watersports, travel clips, or casual filming, especially at the current £56.98 all-time low. With a 4.4/5 rating from 10,311 reviews, 400+ sold last month, and a bundle that includes a 64GB microSDXC card plus accessory kit, it offers a lot for the money.

First impressions: what stands out at £56.98?

At £56.98, this sits firmly in budget territory, but the package is unusually generous. You get the camera, a 64GB microSDXC memory card, two rechargeable batteries, a dual charger, a 2.4G wireless remote, Wi‑Fi app support, and an IP68 waterproof case. For UK buyers heading to the coast, lake, or river, that matters because it means fewer extra purchases before you can actually use it.

The headline specs are straightforward: 4K Ultra HD at 30fps, 2.7K at 30fps, and 20MP stills. The 170-degree wide-angle lens is the kind of field of view that suits action footage, paddleboarding, snorkelling, and helmet-mounted clips where you want more of the scene in frame.

How do the key features translate on the water?

The waterproof case is the main watersports feature here. AKASO says the camera is designed to withstand extreme environments and comes with an IP68 waterproof case, which makes it suitable for water sports use. For UK conditions, that’s useful for cold, wet sessions where spray, rain, and splashes are part of the day rather than the exception.

Battery setup is another practical win. The camera includes 2 rechargeable batteries and a USB dual battery charger, and each battery can record up to 90 minutes. That gives you a much better chance of getting through a full beach day, paddle session, or weekend trip without constantly worrying about charging.

The 2.4G remote is handy for mounting the camera out of reach, and the Wi‑Fi connection through the AKASO GO app makes it easier to review and share clips. That said, remote control and app convenience do not replace image stabilisation or premium sensor performance, so expectations need to stay grounded at this price.

How does the AKASO EK7000 perform?

On paper, the EK7000 is built for basic action capture rather than pro-level filmmaking. The 4K 30fps and 20MP claims are attractive, but the real appeal is convenience: you get a complete starter kit with enough accessories to begin filming immediately. That is why it has built such a large review base and keeps selling steadily.

For casual users, the combination of wide-angle footage, waterproof housing, and dual batteries is likely to deliver the best results. For more demanding buyers, the lack of advanced features in the provided data — such as touchscreen control or stabilisation — may be a limitation. If you want smoother footage in rough conditions, you may need to look at the EK7000 Pro instead.

How does the AKASO EK7000 compare to the EK7000 Pro?

The EK7000 is the cheaper option at £56.98, while the AKASO EK7000 Pro is listed at £56.99, so the price gap is effectively negligible. The Pro model is described as having a touch screen, EIS, adjustable view angle, and 40m waterproofing, which suggests it is aimed at buyers who want a more refined shooting experience.

That means the standard EK7000 makes most sense if you want the broad bundle and are happy with a simpler camera setup. If electronic image stabilisation and touchscreen control matter more than the included extras, the Pro model may be the better fit despite the near-identical price.

Is it good value for money?

Yes — the value is strong because the current £56.98 price is 37% off the £89.99 RRP and is the lowest recorded price. The bundle is doing a lot of the heavy lifting here: 64GB storage, two batteries, charger, remote, and waterproof case would all add cost if bought separately.

Against the wider category, it also compares well. The Osprey Men's Osp M - Origin Shorty Wetsuit is cheaper at £39.99 but is a completely different product, while the Osprey Men's Osp Lng 5mm full wetsuit is £84.99. So for buyers building a watersports kit, the EK7000 is an affordable add-on that captures the action rather than just keeping you warm.

What should UK buyers watch out for?

The main warning is that budget action cameras can be frustrating if you expect flagship-level footage. The provided spec sheet is promotional and incomplete in places, so buyers should not assume premium low-light performance, advanced stabilisation, or professional-grade audio. Also, the waterproof case helps, but it does not make the camera itself invincible, so rinse and dry the housing after saltwater use.

Final take

If you want a low-cost, well-reviewed action camera for watersports, holidays, and casual recording, the AKASO EK7000 is an easy recommendation at £56.98. If you need smoother footage, a touchscreen, or more advanced control, the EK7000 Pro is the more capable alternative and is priced almost the same.